About Us


Cruise Planners JBR is operated by lighthouse author and published photojournalist, Jerry Roach. Jerry has lived in Michigan all of his life and has a very diverse background in the retail and travel industry.

Since 2003 he has been arranging tours in the Great Lakes discovering its lighthouses and natural history. Jerry started using “cruises” as a way to visit islands in the Caribbean as he worked on a book about Lighthouses of the World. In 2014 he joined the ranks of Cruise Planners. Cruise Planners was co-founded in 1994 by Michelle Fee along with two travel industry veterans in Coral Springs, Florida.

For more than 20 years, Cruise Planners has put a
priority on fulfilling the dreams of their clients to enjoy their vacation of a lifetime. Cruise Planners JBR is a division of Cruise Planners Julie Irovando.